# The Brief

![](/files/-MKUkGYeJX9JFJj2DOcN)

This year’s Immersive Experience Design module will explore the different meanings of **“Power”**. &#x20;

You will be encouraged to:

1. **Explore the discourse of “Power”** in its different intersections between humanity, technology, science and sustainability&#x20;
2. **Understand your meaning of “Identity”** and its role for developing society
3. **Learn how immersive narratives and technology can shape society** and build resilience, diversity and inclusion
4. **Create with purpose** and experiment different storytelling techniques to art and journalism
5. **Design with Intention** through defining the right technology and apply the appropriate digital tools to activate a chosen cause

#### The final delivery of this 4 weeks module will be a **“BETA HUMAN Museum & Archive” -** A digital museum that takes visitors through an explorative journey to uncover the different meanings of humanity via digital & performative art, investigative journalism and interactive design.&#x20;

#### **The first exhibition** the museum will host will explore the meaning of “Power” in the intersection between humanity, technology and sustainability.&#x20;

#### **The exhibition will be divided across 3 rooms:**

1. **Art Collection -** A room that explores the different meanings of “power” and “identity” through artistic expression
2. **Journalistic Archive -** A room with Interactive stories / journals that investigate “power” and “identity” from diverse perspectives and take visitors through an immersive storyline
3. **\*Inspirational Library -** A room with a collection of all noteworthy books, podcasts and articles from mentors & students (\*the material in this room is not generated / created by the students)

In order to celebrate the opening of the museum and its first exhibition, we will throw an **Opening Ceremony** that will draw attention to the museum’s purpose and its respected exhibition.&#x20;

In addition to building up the museum, curating the exhibition, and creating the opening ceremony, the CP Team will need to find **creative solutions for guiding visitors** through the museum and the different “installations”.

### ⭐️ 👉🏽 The museum will open on Friday, Nov 20th, 17:00 CET, and its **opening will follow with an Opening Ceremony throughout the weekend 0f Nov 21st - 22nd 👈🏼 ⭐️**

{% embed url="<https://youtu.be/Rkc09sTiS7g>" %}


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