Industry Leaders

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A well rounded Experience Designer with a history of working with Strategic Innovation, Environments Design and Business Development. Passionate about creating holistic experiences by strengthening the interrelations between space, technology and wellbeing. Interested in bringing the methodologies of UX, Design Thinking and Regenerative Design to the design and development of built environments, services and businesses. Curious about AI, FoodTech, Fashion & Luxury Retail, RealEstate, Healthcare, Art and Culture. Shay designs and leads processes in the fields of Digital & Organizational Transformation, Creative Strategy, Human Centred Design & Concept Development, Immersive Environments Design, Strategic Learning, and Corporate Mindfulness. Shay works with teams and leaders that wish to come up with entirely new ideas, build capacity for change and emerging technologies, and capitalize their co-creative abilities for innovation. Some of Shay's previous clients includes Hyper Island, Toyota, Schenker DB, XPRIZE Foundation, NYC Department of Cultural Affairs, Nike, Coty, MSF.org, Comune di Milano, and Chiara Ferragni Collection. As a believer in the power of regeneration for growth, Shay is the Founder of DACE.life, a Culture Design consultancy that offers a 3-Levels holistic framework for regenerative development.

Co-Founder and Program Director at NUNC, Pebbles Lin, is a hybrid-creative, film producer, digital arts curator and educator, also an impetuous cultural-traveler. Her background cross-pollinates between transmedia storytelling to learning design. She observes, curates and meld collaborators and users with pertinent projects, with fervent interest in mining emerging technologies for societal change in urban-cultural environments, and loves to impel responses on how people react and interact with them. “Designing Purpose for Today” is her driving motto for all projects she pursues. Once a Creative Director for top Advertising Agency Ogilvy Singapore in Asia Pacific region, Digital Agency in Stockholm Sweden, she is also a veteran Learning Designer and Industry Leader and shareholder at Hyper Island, Coding school in Berlin (SPICED Academy), she is the the head pilot behind the Architecture of Learning, that shapes the anomalous methodology and pedagogy at NUNC.

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